X Isn’t Dead. You’re Just Using It Like It’s Still 2012.
Church and nonprofit leaders who understand how X works today can still build significant influence—but only if they stop treating it like a digital bulletin board or megaphone. A surprising number of...
View ArticleChristian Media Isn’t Optional Anymore
Here’s the reality: Christian media isn’t fading—it’s becoming essential. New research from Infinity Concepts in partnership with Grey Matter Research, along with findings from Barna Group, reveals...
View ArticleStory First, Platform Second: How to Choose Where Your Message Lives
You may be a pastor, filmmaker, graphic designer, writer, business leader – whatever your calling and career, chances are, you have a message you need to share with the world. It may be writing a book,...
View ArticleHow to Get Your Ideas Heard – and Valued
Have you lost the ability to keep people’s attention? Are you noticing that no one is paying much attention to your ideas? Because of the barrage of media messages we’re subjected to each day, the...
View ArticleWhy Millennial Moms Are Cancelling Streaming and Buying Physical Media for...
Millennial moms grew up in the heyday of Saturday morning cartoons, DVD box sets, and VHS tapes lined up on the family shelf. Ironically, after ushering in the streaming era, many are now pulling...
View ArticleNavigating Media Chaos: Stay Informed Without Getting Overwhelmed
We’re living in an age of media overload. Every time you open your phone, scroll through social media, or flip on the news, you’re bombarded with headlines, breaking alerts, and hot takes. It feels...
View ArticleSocial Media and The Lack of Nuance
I’m not sure about you, but I’m growing weary of all the armchair investigative journalists, theologians, and morality cops on social media. Particularly in the Christian world, we’ve seen a dramatic...
View ArticleThe Internet and the Rise of Christian Mobs
Religious mobs have been around for thousands of years. After all, it was a religious mob that called for Barabbas to be freed and Jesus to be executed. It was a similar motivation for the mobs that...
View ArticleCan We Just Stop With The Cheesy Stock Photos?
It’s hard to believe, but even in today’s visually sophisticated culture, we’re still bombarded with cheesy stock photos on websites, blogs, email blasts, and other media. These aren’t real-life...
View ArticleHow To Respond To Critics on Social Media
If you’re accomplishing anything of significance in the world, you’re bound to pick up a few critics. Especially in today’s social media maelstrom, plenty of people are more than happy to criticize...
View ArticleCan a Church or Ministry Do Anything About an Employee’s Negative Social...
You may have seen that police departments and law-enforcement unions have been issuing warnings and offering social-media training to members recently, hoping to stop a recent tide of offensive posts...
View ArticleIs It Time To Edit the Voices You Follow on Social Media?
In the early days of social media, I followed back pretty much anyone who followed me. I was grateful for those followers and still am. But it didn’t take long to see how many of those followers were...
View ArticleThis is Why I Didn’t Answer Your Email Message
I didn’t answer your email because it was too long. That’s the bottom line. One of the most important keys to using email effectively is to make them short and sweet. I’ve got about 45 emails in my...
View ArticleWhat Should Be On Your Church Website
If you’re leading a church or ministry, your website is one of the most important tools at your disposal. It’s your digital front door, your online presence, your hub, and your way of reaching out to...
View ArticleShould Christians Be Snarky on Social Media?
We’ve all had our moments – when someone attacks us with a comment of such sheer stupidity that you just can’t let it slide. So rather than be outright mean, we just answer in a condescending, snarky...
View ArticleHow Much Do You Know About OnlyFans?
One of the newest pornographic sites is one that’s been under the radar for most people: OnlyFans.com. Its individual subscription model has caused it to experience explosive growth, but what appears...
View ArticleHow to Get Your Ideas Heard – and Valued
Have you lost the ability to keep people’s attention? Are you noticing that no one is paying much attention to your ideas? Because of the barrage of media messages we’re subjected to each day, the...
View ArticleA Special Opportunity for Leaders from Phil Cooke
I talk to several leaders each week who feel the pressure of the increased demand for creativity, accelerated by the pandemic as we were thrust into the digital age. Many have added to their creative...
View ArticleWhy I’m Going to Stop Arguing with People on Social Media
It’s almost midnight, and I’m sitting in a hotel room in the Midwest. It’s also 3 degrees outside, and I’m watching a documentary on writer Joan Didion who’s talking about her response to the Manson...
View ArticleYou Don’t Have to Panic (or Even Respond) to Every Social Media Critic
I had an interesting conversation recently with the social media director for a Fortune 500 company. A few years ago they had a disastrous PR situation when their advertising agency released a TV...
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